The Director, Corporate Communications and Media Relations position will be instrumental in executing global storytelling against the brand’s strategic objectives. Qualified candidates will possess the ability to craft forward-thinking communications strategies that will enhance and elevate our brand.
This position is for a candidate who is passionate about sport and empowering athletes. The ideal leader will have the ability to build/maintain a strong network of third party relationships, drive innovative storytelling, deliver integrated communications plans and work seamlessly across our functions.
•Develop, coordinate and execute communication initiatives in support of key corporate stories
•Craft key messaging and high-quality materials that elevate our storytelling and deepen relationships with our stakeholders
•Develop a pipeline of news announcements, media pitches, bylined articles and expert commentary
•Write and edit a wide range of content such as press releases, media pitches, award applications and third party requests for information
•As a supervisor, manage the career development and growth track for teammates
•Concept and manage logistics for key internal and external presentations including press conferences, keynote speeches, editor events, background briefings and executive media interviews
•Drive strategy to strengthen/build third party relationships via high-value engagements, briefings and proactive outreaches
•Create a visibility program for our executives and teammates including speaking appearances, op-eds, social media and media interviews
QUALIFICATIONS:
•Corporate media relations experience
•Relationships with business and industry press
•Strong writer who can draft speeches, talking points, statements, etc.
•Ability to craft and communicate the company’s key messaging; be a great storyteller
•Self-starter with a strong work ethic, respect for deadlines and real-time communications
•Management skills including collaborative team- oriented approach to PR and AR, strategic planning, budgeting and creative solutions
•Ability to work within a global organization, and partner with and lead teams in different regions in support of integrated communication plans
•Proclivity to think like a global citizen and adapt to different cultural practices and customs
•The ability to inject forward thinking communications strategy to elevate the positive perception of our brand
•Successful track record of working with senior level executives and preparing them for different communications opportunities including media interviews and speaking engagements
•Extensive knowledge of media landscape and thorough knowledge of the needs of different media and communication tools for digital, print and broadcast
•Demonstrated success building and leading a team
EDUCATION AND/OR EXPERIENCE:
•Bachelor’s degree (minimum) in journalism, PR, English, communications, business or related field required
•10-12 years corporate media experience in high profile corporate communications or public relations roles supporting global brand organizations
•Strong financial acumen
•Fluent in social media (understanding how it fits into the strategic communications mix)
•High level of proficiency in Microsoft Office including Outlook, PowerPoint, Keynote and Excel
•Experience as a company/agency spokesperson preferred
OTHER REQUIREMENTS:
Travel (20%)
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