Responsible for the implementation and execution of artist development and tour marketing strategy, as well as the artist scheduling for assigned pop / rock label roster. Help to create tour opportunities for assigned respective roster, and represent label interests on all tour/promo related business. Manage quarterly budgeting, accountings, and payment on tours, promotion, events, ticket buys and tour marketing.
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Work with the SVP of Artist Development to develop and execute Artist Development and Tour Marketing strategy as assigned for selected roster.
Establish target demographics for each artist on assigned roster.
Coordinate with managers and respective label departments to create promotional guidelines for assigned roster
Oversee all daily touring and promotional activity, including the management of artist schedules, for assigned roster
Monitoring of ticket counts for assigned artists
Coordinate outreach of tour announcements and on-sales with all appropriate parties
Help field locations for showcases, and manage all logistics from guest list solicitation, to all coordination with venue production and artist production.
Coordinate radio presents in each market with agent and promoter, along with the routing of radio plans, promoter plans and all interdepartmental communication on the results
Collaborate with artist/business/tour management to develop & see budgets through to final accountings for promotional tours, traditional tours and one off events.
Develop and maintain key relationships with Artist Managers, Tour Managers, Booking Agents, Promoters, Business managers, Venue Managers, Talent Buyers, Lifestyle Outlets, and Tour Publicists
Responsible for coordinating all departmental/ label ticketing and credential needs with live events for assigned roster
Work with SVP of Artist Development to assess each artists’ live show presentation, then provide necessary suggestions & resources (if needed) to make proper enhancements.
Required Competencies/Skills:
Comprehensive understanding of the touring business specifically, and the music industry as a whole
Strong relationship & network building skills
Passionate about music, and true knowledge of bands in various genres, especially dance music.
Enthusiastic & willingness to contribute and share in a team environment
Solid problem solving skills
Demonstrated budget and audit competency
Proficient at multi-tasking
Highly communicative and organized
Comprehensive understanding of event planning fundamentals
Special Requirements/Preferences:
2 years experience preferably in a role at an artist management company, booking agency, promoter, or record label with digital marketing.
Budget management and resolution
Field experience managing tours, artist campaigns, or major promotional events
Education Required:
BA or BS degree (or equivalent)
Proficient in excel, word
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