The NBCU-Audience Studio Sales Director will play a critical role within our fast paced advertising sales team, with a focus on driving revenue through a suite of data products, allowing advertisers to target specific audiences to achieve their campaign goals across all channels. This role will report directly into to the VP of Audience Studio Sales, managing relationships with clients and media agencies and collaborating with key stakeholders across the NBCU organization in order to meet revenue goals. Advanced knowledge of the digital advertising landscape and ability to operate effectively at the cross-section of traditional and new media are critical to achieving success in this role.
Drive advertising sales of NBCU-Audience Studio, developing new digital and product-first revenue opportunities that clearly prove new value for clients
Develop and lead day-to-day sales strategy; develop target lists, lead client and agency outreach and be in market often with NBCU-Audience Studio opportunities
Understand customer needs and provide feedback and market input that will strengthen our NBCU-Audience Studio opportunities and value proposition
Field proactive Audience Studio requests; collect, manage and route RFP requests to key stakeholders to ensure deadlines are met
Track revenue of the NBCU-Audience Studio and establish a regular cadence for reporting on progress
Partner with internal teams (Digital and TV sales leads, Network Partnerships, Programming, Legal, Research, etc.) to develop proactive packages and drive creativity throughout the sales process
Host ongoing education and training sessions across NBCUniversal to foster information sharing on value proposition, product offerings and state of the Audience Studio portfolio.
Develop strong relationships throughout NBCU to ensure a unified and coordinated strategy is presented in the market
Qualifications/Requirements Requirements:
6+ years of relevant direct selling experience in advertising sales, including selling experience in a digital media environment
Bachelor's Degree
Deep knowledge of digital media, audience targeting, DMPs and optimization
Familiarity with addressable television, and the agencies who transact in new media
Understanding of programmatic buying and selling
Previous experience and success in working for multi-media sales organization.
Proven experience in prospecting new clients, generating sales leads and closing the sale
Must be self-motivated, driven and able to work independently as well as part of a team
Advanced client-facing skills, ability to clearly articulate value positions and experience presenting integrated marketing programs to clients/leading brainstorms
Ability to synthesize ideas from group discussions and articulate them verbally/in writing
Ability to manage multiple projects simultaneously and successfully operate within a large organization, effectively communicating with executives, interdepartmental teams and external clients
Adaptable in the face of constant change and ability to perform at a high level; identifying solutions when faced with challenges
Exceptional with Microsoft Excel and PowerPoint and Keynote
Eligibility Requirements:
Interested candidates must submit a resume/CV through nbcunicareers.com to be considered
Must be covered by Solutions, NBC Universal's Alternative Dispute Resolution Program. (Internal Only)
Must be willing to work in New York, NY
Willingness to travel
Must have unrestricted work authorization to work in the United States.
Must be 18 years or older.
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