Job Description
• Based on a strong knowledge of trends in the industry affect the strategy/direction of the product line/line of services or solutions• Suggest strategy changes internally and with external partners• Lead projects that involve cross-functional coordination to provide integrated products/services/ solutions• Improve processes affecting their workgroup and interfaces; e.g., forecast system, obsolesces process with retailers• Seen by sales team as an expert in the products/services/solutions and regularly is called on to defend the benefits in front of customers or partners Regional:• Regularly recommend product/ service/solution strategic direction to senior management• Often create innovative solutions to enhance sales of the product lines or line of services/solutions• Influences at the senior vice president and above level
Desired Skills & Experience
Education and Experience Required:
• College degree in Marketing/Business/Technical, BA minimum, MA preferred
Knowledge and Skills Required:
• 10 years in product marketing fundamentals
• Strong leadership capabilities
• Minimum 1 year work experience in a general marketing function beyond Product Marketing
Critical Competencies to Drive Business Results:
Product/Service/Solution Roadmap Orchestration
Collaborates with business planners, R&D and other stakeholders in the development of market-driven roadmaps structured to increase the profitability of the corporation
Interactive PSS Lifecycle Marketing
Plans the interactive component of the marketing mix
Pricing Knowledge Management
Captures and shares HP's business capabilities and best practices associated with pricing and business management systems
Product Lifecycle Management
Understands and applies lifecycle methodology to accomplish work objectives
Marketing Resources
Uses HP and industry marketing resources expertly to access and apply relevant data or information in development or decision making
HP Marketing Strategy
Understands and effectively integrates HP's strategic marketing direction with task-oriented goals and initiatives
Customer Insight Marketing
Generates and applies actionable insights to build competitive advantage
HP Marketing Partners
Understands HP's marketing partners and their specific contribution to achieving HP's marketing goals
Change Management
Develops methods for supporting innovation and change across the organization
Problem Solving
Approaches problems in a rational manner using sound strategies that ensure comprehensive understanding and effective resolution
Apply Now - Resume or CV with Job Post Title
Email: jobs@aarenconsultants.in
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