The successful candidate will have complete ownership for a market sector(s) inclusive of setting the business strategy both short and long-term with regards to pricing, portfolio development, organizational structure, partner and acquisition targets if relevant. This individual will be effectively acting as the CEO for this area of the business and will ultimately carry financial responsibility for its performance, being measured on revenue, margin and growth of the sector as contrasted against overall market performance.
Key responsibilities
Developing clear business strategies to drive growth enabling the Maritime BU to achieve its targets
Act as a central point for all sector development activities to ensure that they are delivered in accordance with customer expectations enabling us to maximize revenue potential
Drive cross-functional teams inclusive of marketing, product management and engineering to ensure that the business is aligned to and executing sector priorities
Develop and maintain clear understanding of the market and regulatory trends as well as key drivers and barriers affecting communications to ensure that these are factored into any business decisions
Identify key influencers, including trade associations and regulatory agencies, their impact on communication opportunities
Maintain a close rapport and working relationship with specific channel partners and end customers where appropriate, in order to define and finesse propositions that address their specific market sector requirements
Establish working relationships with key decision makers across high profile end-users as a means to sanitise and test strategies and propositions
Create and present compelling business cases and market requirements that include market and risk analysis, capex and opex forecast, and return on investment outlook but may also include less tangible subjective factors based on the candidates’ own experience and judgement.
Work directly with new and existing customer community to identify, explain and jointly explore previously unforeseen and under-implemented opportunities.
Ensure that the business is cognizant of key market changes that could impact our business
Support the ongoing development of the Maritime strategy through intelligence gathered during deep dive analysis of market verticals.
Collaborate with Inmarsat colleagues as well as external providers in order to develop and bring new, revenue-expanding solutions and products/services to market.
Provide input to PR activities, exhibition strategies and other marketing communications initiatives
Drive & highlight newsworthy opportunities and forward recommended actions to the marketing communications department
Drive awareness in the maritime verticals of Inmarsat as the leader in maritime satellite communications
Plan, manage and participate at relevant key maritime events. In addition make recommendations and decisions based on the outcome
Essential knowledge and skills
Demonstrable experience of leading and working within high performing team environments with a proven ability to comprehend strategic context
At least 5 years’ experience within the maritime market sector with a focus on delivering tangible outcomes
Excellent interpersonal skills and the ability to deliver persuasive presentations to customer representatives at all levels, and wider audiences.
Delivery of compelling, focused business cases that logically support recommendations for investment from the wider business.
Hold a degree or professional qualification. Certified membership (to graduate standard) of professional bodies will also count towards qualification levels required
They will possess a comprehensive understanding of satellite & terrestrial communications infrastructure, maritime applications and IT (especially IP) processes.
Desirable knowledge and skills
Demonstrable experience working directly in the customers’ operational environment
A solid understanding of the Fishing market, requirements, value chain and procurement processes
A solid understanding of all aspects of maritime procurement processes and procedures where delivery through the customers programme lifecycle is seen to add value.
A wider knowledge of the mobile satellite communications industry over and above the maritime communications market.
Experience with marketing, strategy development, project management and program execution
Now submit your application online and subscribe to email or follow us on twitter to get similar jobs in the future.
Posts
