Socialyse is looking for a Social Media Director who has both experience working on the programmatic buying-side of social media, and a passion for coaching young talent. You’ll own relationships with powerhouse partners like Snapchat and Instagram while charting out the growth of key Socialyse accounts. You’ll have a direct impact on the Socialyse team as we continue to grow and scale not just in Boston, but as a global organization. This is not your typical media agency or leadership role; if you have an entrepreneurial mindset and want to enact change that can quickly scale across a global network, we want you to be the next Director on our team.
Own every facet of your accounts, ensuring clients’ goals are met on time and on budget with thorough planning and accurate campaign deployment, optimization, and reporting
Lead the strategic direction of every initiative, demonstrating how social can drive business results with your deep understanding of media and platform-specific KPIs, buying models, and technical possibilities
Proactively pursue opportunities to grow current business, while also contributing to new business efforts to help diversify the Socialyse client portfolio
Maintain efficient communication with account/project stakeholders, effectively communicating the status of projects, campaign results, and business opportunities
Improve day-to-day functions of the Socialyse team by designing the right systems, processes, and resources to allow for effective communication
Influence the direction of Socialyse as a company by deploying those same systems at scale across the organization
Educate our partners and clients about what’s possible based on the team’s capabilities, technology, and specialties, seizing the opportunity to sell in new work whenever possible
Shape career development for members of the trading team through management and hands-on mentorship
Manage resourcing for Socialyse accounts, paying close attention to client needs, how they’re being met across the team, and where we can make efficiencies or reallocate time to improve account service
What You’ll Need
At least 8 years of experience in digital advertising - agency experience is a huge plus
Technical, in-depth knowledge of social media buying and a deep understanding of all major social media platforms
Experience planning and executing paid social media campaigns
Experience managing a team and coaching individual performance
Ability to speak media in a broader sense with an understanding of other channels like display, search, email, and TV is an extremely desirable benefit
A collaborative work style - a huge part of the Socialyse culture is helping out where needed, regardless of level or designated role, to make great work
The ability to juggle multiple clients and tasks, managing your time and the time of your direct reports wisely to load-balance
People skills - they’re everywhere in our business, and being able to work with and present to a wide variety of personalities will go a long way
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