The Director of Sales Enablement will be responsible for two core functions with the sales department at the Trade Desk. The first y will be to assume management of our existing Sales Strategy team whose core focus is the development of all pre-sales materials such as RFI/RFP responses, media plans, presentations and proposals. The Director role is a critical position that will give the incumbent the opportunity to assume day to day management of an existing team of rock star Strategists and continue to hire and develop the team as well as further improve and develop the workflow process to support a national sales organization.
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WHAT YOU’LL BE DOING:
Assume day to day leadership of the existing Strategist team, and assume responsibility for the team’s ongoing education, development and career development.
Strategist team process creation, optimization and administration.
Working to develop the Strategist role from a solely back office support role to a customer facing role where applicable.
Design a methodology to get a feedback loop post sales to better inform future sales strategy development.
Regularly meet with Core Sales team individual contributors and regional leadership to gather input on their needs from the Strategist team.
Work across cross functional business teams, product, marketing and engineering to gather data and insights to be used for the development of new customer solutions & strategies.
Compile seller best practices, customer stories and effective techniques and develop methodology for distribution and sharing.
Design and Development of ongoing core sales team training programs.
Heavy coordination with our colleagues on Marketing as well as existing company learning and development team.
Own and manage the development, implementation and ongoing improvement of sales training and enablement including the new hire onboarding process, sales processes and methodology, playbooks and sale force continuous development.
Design and implement training and skills development for new and existing sales personnel.
Learn and leverage existing toolsets and systems for maximum utilization and effectiveness.
SKILLS:
A strong love of operational and process development with the ability to adapt to a constantly evolving marketplace.
Positive and constructive management style.
Excellent interpersonal and communication skills (written and oral) to effectively interact with all levels across an organization. This is a hands-on position involving regular collaboration with our senior leadership, the operational team, and our clientele.
Expertise in brand exposure, management and protection.
Demonstrated ability to work in a fast-paced environment and work across multiple disciplines.
Strong problem-solving and project management skills, including the ability to juggle many priorities at the same time; strong attention to detail.
QUALIFICATIONS:
3+ years in a management/leadership role in sales enablement, planning, strategy or similar type of role.
Minimum 5 years relevant experience, preferably in media planning management and sales support.
Bachelor's degree from a four-year college or university is required; majors in Marketing or Business Management are preferred.
MBA preferred but not required.
5 to 10 years of relevant B2B marketing experience; supporting sales groups that call on agencies preferred.
Familiarity with programmatic preferred.
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