Director NA Product Marketing Facebook Menlo Park

Job Description: • 2-minute read •
Facebook seeks a leader to head the Product Marketing organization and drive the go-to-market strategy for our advertising solutions in North America, including Facebook, Instagram, Messenger and other new products. The successful candidate must have experience closely partnering with senior sales leaders on successful product revenue or product adoption programs in a fast-paced Internet or online marketing company.
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This thought leader will also represent the full product roadmap and suite of product and solution offerings to senior-level external clients and partners in an effort to drive product understanding and adoption across the Facebook family of apps and services. Success in this position requires a strong understanding of the advertising market, Facebook’s advertising products, a focus on client service and the ability to successfully manage a large, distributed team in a cross-functional, dynamic environment. The successful candidate will have demonstrated experience influencing senior stakeholders in the organization, including product and sales leaders around the world. At the same time, the leader of this regional product marketing team will need to be a strong, hands-on operational manager who is able execute against business objectives while growing and developing teams and individuals. This person must be flexible, a cross-functional team player comfortable with a fast-paced, often ambiguous, environment. This is a full-time position will be based in our New York, NY or Menlo Park offices.
Responsibilities

Manage a high-performing team across North America
Set goals and accountabilities and mentor team members to deliver on team objectives
Partner with regional Sales leadership and product marketing managers to set product adoption goals, develop execution strategies, track and analyze performance, and drive adoption of our advertising solutions
Effectively communicate with sales leadership to distill and surface market feedback to product teams for new and existing advertising products
Inspire action through data-driven insights and execute with operational rigor and efficiency
Shape innovative internal training programs to educate the regional sales force on a growing set of advertising solutions
Partner with Marketing Communications team to develop and drive go-to-market strategies through various channels (incl. PR, events, speaking opportunities, digital, etc.)
Drive best practice creation & implementation of solutions
Ensure the right level of alignment, consistency and flexibility in approach across the regional team in an effort to scale impact while meeting market-specific needs

Minimum Qualifications

10+ years professional experience in technology or advertising
Product marketing experience in the web technology sector and demonstrated ability to contribute at strategic, operational and tactical levels
Communication skills
Experience presenting to large groups/C-level executives
Proven record of mentoring and leading a team
Track record of influencing behavior at variety of levels in the organization, including cross-functional leaders
Customer service orientation and experience in a client-facing capacity
Demonstrated ability to drive resolution in the context of competing perspectives
Organization and people skills and the ability to set priorities, problem-solve, multi-task and work independently in a dynamic, rapidly changing workplace
Preferred Qualifications

BA/BS degree

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