Director Product Marketing Microsoft Redmond

Job Description: • 2-minute read •
Intelligent Business Applications are a significant priority for Microsoft. We announced our future direction, Microsoft Dynamics 365 in July of 2016. We’ve seen tremendous momentum in business applications with the launch of our ground-breaking ERP in the cloud and nearly doubling our CRM Online business in FY16. The power of One Microsoft is where we differentiate Dynamics 365 from any other business application provider in the market.
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We’re tying together the power of business processes and data, productivity tools, big data, IoT and device data, and advanced analytics to elevate our message and story around Intelligent Business Applications that help companies drive digital transformation to engage customers, empower employees, optimize operations ad transform product. Join the team and help us transform the business applications market! The C+E Marketing team is looking for a passionate product marketer leader to drive our Dynamics 365 GTM, messaging and vision for our Sales, Marketing and Social applications - powered by One Microsoft, including Office 365, Power BI, Cortana Intelligence and Azure IoT. You’ll lead a team of product marketers to develop compelling, differentiated value propositions, use innovate story-telling to bring the message to life for our field, partners and customers. You’ll drive line of business messaging for sales, marketing and social business leaders. You’ll also act as a liaison to the integrated marketing, business planning, technical product marketing, R&D and field/partner readiness teams to ensure effective awareness and enablement for Dynamics 365.

Key Responsibilities include:
• Drive differentiated value proposition, messaging and competitive positioning for Microsoft Dynamics solutions for Sales, Marketing and Social.
• Partner with Technical Product Marketing and R&D on an ongoing basis to deliver value position, product strategy and roadmap.
• Manage end-to-end GTM and product lunches to ensure field and partner readiness for Sales, Marketing and Social.
• Build and manage Sales, Marketing and Social team of product marketers and subject matter experts.
• Deliver competitive insight and battlecards for the field
• Work closely with Integrated Marketing on branding, global engagement programs, content marketing, web and events for sales, marketing and social technology decision-makers.
• Collaborate with Business Planning on pricing and packaging.
• Collaborate with Industry Product Marketing to ensure sales, marketing and social scenarios are messaged effectively in end-to-end Industry scenarios in Retail, Financial Services, Manufacturing, Public Sector and more.

Key requirements include:
• 7+ years of product marketing experience in CRM, Sales, Marketing and Social business applications, including experience in cloud / SaaS environments
• Deep subject matter expertise in Sales, Marketing and Social processes, technologies and competitive landscape.
• Ability to develop differentiated product and service strategies and corresponding execution plans, prioritize activities and deliverables, manage a team across multiple projects effectively and drive them to completion with a focus on producing measurable results.
• Collaborate within and across groups at Microsoft including executives, Integrated Marketing, business planning, R&D, technical product marketing, partner, field teams to build alignment and execute complex projects

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