Director Client Engagement Strategy Marketing AOL New York

• 2-minute read •
Job Description:
As Director of Client Engagement Strategy, B2B Marketing, you will lead a team that drives the vision, goals, strategy, content and evaluation of AOL’s client engagements at both industry conferences (tentpoles) and AOL-curated proprietary events. You are a seasoned B2B marketer and planning expert who understands how to manage client and brand activations with marketers, agencies and publishers to demonstrate AOL’s leadership and innovation. You are a proficient leader who has deep experience in the tech/digital space and is adept at influencing executives, internal stakeholders and external partners.

Responsibilities:
 Manage a team of marketers who oversee tentpole management, proprietary program development and client engagement communications
 Supervise end-to-end content strategy and execution for all tentpole and proprietary events, including establishing the broader content narrative and define its articulation across yearly client engagements.
 Act as primary liaison with Product Marketing teams and work with them to establish broader strategic priorities
 Manage development and execution of internal and external communications for theextended Client Engagement team
 Oversee AOL speaker bureau, including ideation and pitch development, for all tentpole and proprietary events
 Lead competitive analysis and measurement of engagement including business impact, client and internal feedback
Desired Skills and Experience
 Seasoned marketing leader with a minimum of 10-15 years in tech, digital and/or mobile
 Experience in managing high energy teams and demonstrated managerial excellence
 Proven track record of results, demonstrated accountability for achieving individual and shared goals
 Ability to build and maintain strong relationships with numerous partners and vendors
 Strong written/verbal communication and presentation skills, including owning communication with senior executive leadership and seller community
 High comfort level working across markets, cultures and time zones as part of a global marketing organization
 Willingness to travel 30%-40%
 Superior business sense, problem solving, analytical skills
 MBA a plus

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