Director Marketing Communication Shutterstock San Mateo

Job Description
The Director of Marketing Communication is responsible for developing communication strategy and programs to engage, nurture, convert and retain customers. This individual will play a pivotal role in the Marketing department, creating and publishing customer­focused content and blogs, social media, collaborating on press releases, building strong relationships with the media and measuring success. This is a great opportunity to work in an innovative, fast­paced start­up atmosphere with all of the benefits and backing of Shutterstock, our successful parent company.

Responsibilities

● Direct the development and execution of global marketing communications initiatives including product launches, sales collateral, trade shows, campaigns, social media presence, company website, public relations, internal communication, and corporate events. ​​ ​
● Develop and manage communications strategy that strengthens market understanding, engagement and commitment to WebDAM.
● Set objectives, measure results and manage continuous improvement of marketing communication programs.
● Work closely with demand gen team to produce materials and campaigns that drive results and hit performance metrics.
● Produce content through hands­ on writing as well as managing content from colleagues and third ­party contributors.
● Ensure brand voice and tone are consistently delivered through all communication.
● Develop and manage relationships with marketing communication agencies and contributors.
● Adapt content for distribution.
● Assume primary responsibility for DAM IT blog content and performance.
● Contribute to the development of press releases and internal communications.

Basic Qualifications

● 5+ years of directly relevant experience in marketing communication, content marketing or related discipline.
● World­ class writing and editing skills.
● Good head for strategy and ability to align content with customer interest and market opportunity. Social media and SEO expertise.
● Strong ability to build, grow and nurture relationships with outside press, partners and internal team members.
● Committed blogger who knows how to create clickable and shareable content.
● Extremely organized and deadline driven with proven ability to run a successful content calendar.