Digital Creative Director - Taylor - New York

Job description
We are seeking a digitally obsessed, concept heavy, creative director to help drive our evolving PR business. With all of our brands screaming for more social and digital campaigns we are in a position to change the way creative plays in the public relations space.
Lead strategy-focused brainstorms, with aim of directing staff to produce digitally driven ideas with relevance to intended target audiences.

Participates in and contributes to the new business activities of the agency, as required.
Works closely with account services as a liaison to the creative department, helping the creative department sell their best marketing solutions to account directors and the client.
Assist account teams to work effectively and in the best interests of client(s) maximizing the agency’s strategic resources to enhance client services.
Sells creative internally or to clients at the EVP or account director’s request.
Makes recommendations to the EVP, Strategic Planning for creative positions and freelance services. Leads certain creative projects and team members with a hands-on supervisory approach while facilitating a collaborative team environment.
Ensures budgets, deadlines, etc. are complete, accurate and followed.
Provides clear/objective critiques of creative work during development.
Remains current and communicates industry trends and techniques.

Desired Skills and Experience
Must have a proven successful track record in developing every phase of program development (strategy, creative and tactical implementation).
Excellent writing skills a must; need to be able to crisply articulate concepts.
Ability to conceptualize and turn a seed of an idea into a fully integrated, successful program concept.
Must have working knowledge of existing and emerging trends in sports, style, music, media/entertainment, youth and pop culture.
Proven track record of conceiving, planning and executing strategies.
7-10 years of public relations/advertising experience in an agency setting, working recently on digital projects such as client web sites, online advertising, social media, video manipulation.
Must have at least four years experience in a senior/managerial position (art director, lead copywriter, ACD, CD).
Must possess a strong command of the digital and social media space with great concepts, practices, procedures and technologies.
Must be able to leverage online ideas and technologies with an eye to integrate a big idea through multiple mediums.
Ability to grasp complex concepts easily.
Work well under pressure, juggling multiple projects and deadlines.
Must have a sense of humor.

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