Job description
The Director of Marketing – Capacity Enterprise HDD is responsible for planning and executing all aspects of Product Line Management and Technical Marketing for HGST’s Capacity Enterprise HDD business (Capacity Enterprise HDDs are HDDs with 7,200 or 5,400 RPM that are used in Enterprise applications). The successful candidate will analyze emerging data center trends and cloud architectures, utilize market analysis, competitive analysis, and customer research to develop deep market insights and drive the larger organization to deliver highly successful products with strong, market-driven value propositions. The Director of Marketing is responsible for shaping the product and business strategy, and as the ‘business champion’ for the Capacity Enterprise HDD business, the Director of Marketing ensures that the overall business objectives for the Capacity Enterprise HDD product line are met. The Director of Marketing and his team of product marketing professionals represent the full set of business needs in the cross-functional teams that take the Capacity Enterprise HDD products through their respective life cycles – from concept through development and launch into high-volume shipments.
Responsibilities
• Shape HGST’s Capacity Enterprise HDD product strategy
• Identify key market trends and opportunities for Capacity Enterprise HDDs; align product strategies, development priorities and all marketing activities with these market opportunities
• Provide “voice of customer” leadership within the Product Life Cycle management process
• Execute market and customer research
• Establish and maintain product and business priorities and plans, including market share position and business profitability
• Define and execute all technical marketing aspects related to the Capacity Enterprise HDD product line, including sales training, product positioning & collateral, and customer communications
• Prepare business reviews and communicate the state and direction of the Capacity Enterprise HDD business to executive management
Desired Skills and Experience
• 10+ years experience in a combination of Product Marketing, Product Management, Product Development or Customer Technical Support roles in the technology industry
• 3+ years of people management experience; proven track record of recruiting and developing high-performance teams
• BA or BS in technical discipline preferred. MBA is desirable.
• Solid understanding of datacenter, server and storage architectures and applicable technologies
• Experience in HDDs is highly desirable
• Strong analytical skill
• Proven ability to lead cross-functional teams and influence the larger organization
• Outstanding written and oral communication skills, including demonstrated proficiency with MS Excel, Word and PowerPoint
• Outstanding written and oral communication skills, including demonstrated proficiency with MS Excel, Word and PowerPoint
Posts
