Thursday, March 09, 2017

Sr Director Media Relations Visa New York

Job Description: • 2-minute read •
Advance Visa's corporate reputation, strategic business objectives and long-term goals by leading Visa's media relations activities from our New York City office.The ideal candidate is a hands-on, senior communications professional with exceptional media relations/social media capabilities and contacts. The senior director of media relations will serve as the primary contact to east coast media, including traditional, social and digital. In addition, the senior director will provide input into the development of integrated marketing and communications strategies and oversee their execution, in cooperation with his/her corporate communications colleagues. The senior director also will deliver strategic corporate reputation and communications counsel to Visa's executive management to help the organization maintain its positive reputation among key stakeholders. The role reports to the head of corporate communications.
Qualifications
Bachelor's degree; Minimum 10 years public relations/communications experience
Established media relations skills. Must have proven experience managing top-tier press for leading brand(s)
Strong understanding of changing media landscape
Experience in building and managing media programs that deliver measurable results
Experience coaching senior executives
Active presence on social/digital platforms
Understanding of how to use data and research to drive efforts
Experience working in an integrated marketing & communications function
Previously experience overseeing communications for major product launches
Strong knowledge in technology and financial services industries
Conversant in media measurement and analytics
Proven ability to think ahead, engage proactively and take initiative
Self-starter approach to work and strong problem solver
Stellar writing and editing skills – PowerPoint plan development, news releases, fact sheets, talking points, executive briefing documents
Excellent persuasive written and verbal communications skills, including interpersonal and presentation skills
Ability to work effectively in a matrixed environment and with blurry boundaries regarding roles/responsibilities
Ability to work remotely with limited supervision
Ability to not take him/herself too serious and a sense of humor
Proven track record of managing staff and or/agency teams to achieve measureable results
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