Edelman’s sister agency, Assembly Media, Inc., is seeking a VP, Editorial Director. The Editorial Director will conceive and create multi-platform, programmatic content vehicles for clients. He or she will drive a broad content strategy across digital platforms as well as occasionally for print or experiential outgrowths, with the goal of telling compelling stories that resonate with the intended audience, be it B-to-B or B-to-C. In general, the Editorial Director will excel at seeing narrative paths through dense reports and approach the unearthing of those stories enthusiastically.
Watch: Career Advice He or she will have a demonstrated ability to flesh out those stories on multiple platforms simultaneously. Though not a designer by trade, he or she should be able to think visually and direct visual storytellers on his or her team to accomplish these goals. The ideal candidate can help operationalize this process and build the firm’s capability in this category. He or she will work directly with clients to pitch ideas and coordinate the execution process to their satisfaction.
Basic Responsibilities:
• Conceive and produce hands-on creative content ideas for client campaigns across digital platforms
• Present to these clients the firm’s capabilities generally as well as specific content program ideas
• Create range of content ideas, such as websites, e-letters, online feature stories, slide shows, online Q&As, social media pushes, etc.
• Write and edit materials him or herself; assign work where appropriate; hire and supervise staff where appropriate
• Ensure the highest quality work product at all times
• Ensure realistic deadlines are set and deadlines are met
• Ensure client budgets are properly scoped and met
• Evangelize content capabilities internally
Qualifications/Requirements:
• Minimum 8 years’ experience, primarily digital
• Solid journalism/editorial experience, particularly in business
• Some agency experience preferred
• Experience with high quality, prestigious editorial products/companies
• Strong digital, mobile and social media expertise
• Experience with video content
• Ability to pitch and work with clients
• Change agent qualities, but also patient as change will be evolutional
• Strong influencing and presentation skills
• Comfort with a highly hybridized role
• Leadership skills, but also hands-on
• Strong emotional intelligence and ability to work effectively across a matrixed organization
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