As the team leader, you are responsible for the strategic direction of our brand marketing and communications activities, measuring success, correcting failures, and managing priorities and execution of workflow. You report regularly to a wide range of stakeholders and have significant interaction with executive-level staff.
You work collaboratively with cross-functional teams and are an advocate for the marketing team with leaders of other business units. You are a long-term team member dedicated to developing sustained multi-year marketing strategies, and seeing them through to completion.
Watch: Career Advice
Understand Twitch brand awareness and reputation among customer segments
Define the Twitch brand to bolster company strategy
Define Twitch brand architecture and be a leading voice for quality and adherence to brand guidelines
Design marketing campaigns that positively affect our brand perception in the market
Measure and report on key success and failure metrics over time
Manage and mentor a team of passionate marketing professionals
REQUIREMENTS
10 years experience designing brand marketing strategy in a global capacity
5+ years experience managing a team of direct reports (people management)
Experience working with 3rd party research firms to segment customers
Exceptional communication skills
Expert-level marketing measurement and reporting
Data driven analytical thinker: ability to drive metrics and benchmarks to ensure continuous improvement in process and results
Social, video, or video game platform industry experience
Exceptional communication skills
PERKS
Full benefits, including medical, dental, vision and life
401(k) savings plan with a company match
Catered daily lunch and dinners (and hearty breakfasts three times a week)
Unlimited snacks and drinks
Monthly in-office massages
Corporate gym membership
Commuter benefits
Flexible time off policy
Weekly happy hours
Top of the line technology to help you build your own workspace
Send To A Friend
Posts
