TuneIn has successfully obtained rights to top tier content such as MLB, NFL, NBA, NHL, CNN, commercial free music, audiobooks, and podcasts and now we are looking for an executive to lead a growing talented team, our top tier owned & operated content initiatives, and work with our Chief Content Officer to develop and build our long term content vision and strategy to keep our 60M+ monthly active users’ listening strong.
Our ideal candidate has at least 10 years of experience in the media & entertainment business. Experience in technology, business development, finance, licensing, at a large media companies a plus. Can pivot on a daily basis from strategic to tactical and comfortable dealing with ambiguity. Knowledgeable and passionate about the audio space and the news, talk, sports, and music formats. Enjoys working in a fast-paced, dynamic and diverse environment.
Core Responsibilities:
Build and lead a team of best in class content leaders
Evaluate existing and prospective content partnerships value across all TuneIn content formats (mobile, web, consumer electronics, auto).Measure and improve the breadth, depth and timeliness of content to drive retentiveness for TuneIn owned and operated content.
Work with cross functional teams to develop the key performance indicators for content engagement.
Identify and analyze content trends and emerging audio content.
Drive M&A strategy to identify and evaluate targets that will help to accelerate our content goals to improve listener experience, terrestrial content syndication, and best in class content partner tool set.
Develop strategy for localized premium targets to close partners in top twenty TuneIn markets to enhance the value proposition in international territories.
Serve as the main liaison to collaborate with the content, sales, marketing, engineering, product and finance teams to drive our content initiatives.
Work cross-functionally and collaborate with sales to generate revenue-generating sponsorship opportunities from TuneIn’s strategic content investments.
Work with content operations and marketing to develop and implement editorial plans to highlight relevant content through browse banners, push notifications, featuring within a specific format genre.
Drive awareness of TuneIn platform benefits, tools, emerging third party distribution partners to TuneIn’s 400+ content partners.
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