Director - Brand Development - Catalina Marketing - Minneapolis

Job description

Position Highlights:
This position calls for an individual who is action oriented with an ability to think strategically while also maintaining a passion for tactical detail level execution. In this role you will be responsible for generating revenue by penetrating specific national accounts and serving as a marketing consultant that provides efficient and effective programming solutions via the Catalina network. It will be critical to possess a combination of sales skills, marketing knowledge and analytical ability. The individual will be equally comfortable working with marketing vice presidents as they are assistant promotion managers.

Job Responsibilities:
Achieve revenue goals by serving as a marketing consultant that identifies client objectives and then sells outcome based program designs that deliver measurable success against the clients’ success measure.
Develop a business plan that incorporates Catalina’s new advertising capabilities to increase client penetration and which leads to incremental revenue growth.

Build and manage relationships across multiple clients, multiple functions (brand marketing, field sales, consumer promotion) and at all levels of the organization.
Analyze data to design efficient and effective program solutions.
Manage accounts including revenue forecasting and the managing of programs, budgets and accounts receivable.

Qualifications:
Education: Bachelors Degree

Experience: seven to ten years previous sales/marketing experience in CPG industry, emphasis in marketing, promotion or sales. Experience in digital/mobile roles in CPG industry or account management in digital/mobile agency a plus.

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