This role is the primary label contact responsible for managing campaigns for some of todays top artist and breaking new and upcoming acts.
Responsibilities:
Develop marketing plans for artist releases
Serve as primary point of contact with artists and management regarding marketing activities
Manage marketing campaign budgets
Work closely with A&R and other creative departments to identify commercial applications
Lead efforts to align artist on-line presence and marketing with overall project goals
Maintain artist calendars and promo itineraries for artists to update label
Work with Brand Partnerships and Licensing, Soundtracks and Film/TV teams to identify opportunities for artists
Qualifications:
Previous involvement in the music business, preferably at a record label with prior marketing/product management experience.
High level of interpersonal people skills.
The ability and skill-set to communicate directly with artists and artist management.
Strong knowledge of urban music.
Must have knowledge of creating marketing plans from scratch and the ability to maintain timelines and deadlines.
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