Position Responsibilities:
Day to day playlist programming and curation of multiple genres and styles of music across WMG artists
Maximize the performance of WMG’s artists and tracks across streaming platforms
Support key accounts with a cohesive programming strategy for playlists where WMG has the ability to program and publish
Platforms include: Spotify, Apple Music, Amazon, YouTube, Groove, Napster, Deezer
Identify and recommend new playlist concepts to enhance growth of brand and maximize revenue
Develop retention strategy in collaboration with account management
Present conclusions by analyzing playlist data to better understand user behavior
Identify new opportunities for artist discovery that contributes to the artist and fan relationship
Develop long-term objectives & execution plans with each account team
Create regular review of analysis findings and best practice updates
Special Requirements:
7-8 years in music and / or digital media programming
Strong understanding of digital and streaming music platforms as well as ad-supported models
Entrepreneurial spirit and drive to be able evangelize various playlisting opportunities internally and to outside partners
Proficiency with data/analytics tools
Able to adapt/enhance personal skills/expertise as business needs evolve
Education:
College degree preferred
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