Ensures positive cardholder experience by working with Issuers and Partners. Develops product strategies and roadmaps to execute to ensure maximum penetration of market segments. Manages and maintains existing product lines on an on-going basis, including vendor management. Conducts opportunity assessments on new ideas and concepts. Provides design specifications for product enhancements to Product Development. Defines business and technical requirements, and manages the relationships of technical resources and the Global Technology Organization to maintain and build out platforms.
• Works with Issuers and Partners to create positive experiences for cardholders
• GDV growth of Product and support new and increased issuance
• Identify strategic business-building opportunities in products and solutions that can be offered to customers
• Be an industry expert to determine new needs and innovations that MasterCard may want to investigate
• Monitors performance, provides feedback, defines & approves change control processes, and manages partner relationships
• Overall responsibility for idea generation; concept validation; and business case development for existing products
• Develop and implement programs and initiatives using the Go-To-Market process to increase card issuance in both established and emerging markets
• Responsible for evaluating and applying market research and directing opportunity assessments on new ideas and concepts and communicating them to Product Development
• Direct coordination with Product Development, customers and third parties to develop strategy and enhancements of product offerings
• Oversee the planning, development and design of product marketing strategy from product decision through end of life cycle
• Build relationships with product groups to garner feedback for development of MasterCard products
• Oversee the execution of advertising, promotional, and sales programs to meet unit objectives
• Work with regional/line staff to ensure maximum penetration of market segments.
• Drive strategic and financial planning efforts and oversee management of the department
• Ensure appropriate staffing levels are maintained for current needs as well as anticipated growth and/or changes
• Lead department in development and completion of objectives and assess management staff against established measures
• Ensure that department objectives are aligned with the overall Business strategy and that individual team members are evaluated against same
All About You:
• Bachelor’s degree in business or equivalent work experience.
• Advanced degree desirable
• Seasoned professional with related business experience in product management, product development, product marketingor business development in financial services and/or bankcard industry preferred.
• People management experience desirable.
• Experience developing and managing department budgets
• Excellent oral and written communication, negotiation, project management and matrix-management skills are critical
• Ability to interact and coordinate effectively with internal and external business partners
• Ability to effectively direct and manage multiple functions
• Ability to initiate and effectively lead change efforts
• Business Acumen with the ability to provide solutions that drive positive results to the customer and Mastercard
• Self motivated with a proven track record of delivering success while operating within a team environment
• Embody the Mastercard leadership principles: demonstrate courage & resolution; encourage teamwork, integration, & inclusion; execute the global strategy; inspire & empower; operate with a sense of urgency
• Some travel required
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