Role Responsibilities
·Develop product marketing strategy and team
·Lead and manage go-to-market strategies and product launch plans
·Lead field marketing efforts with strong focus on cultivating brand partnerships and growing awareness in the market.
·Develop positioning and sales choreography for each of the customer segments (Sellers & Brands)
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·Oversee high impact market opportunities such as eBay owned events as well as industry conference & events.
·Develop, publish and maintain prioritized pipeline of marketing activities
·Partner with eBay product development & product marketing teams to bring the customer voice into the organization.
·Representing eBay as evangelist within the advertising ecosystem. This is ensuring the principles and opportunities of eBay are being clearly articulated, and the marketing platform as a whole is always considered at the senior levels of the agency holding companies, top 200 brand partners and shopper marketing agencies.
·Being a strategic contributor to the business, specifically helping build customer stories and maintaining an eBay Inc. mindset.
Role Requirements
·Candidate will have a minimum of 12+ years of experience in digital advertising and/or ecommerce; 10+ years in marketing experience in a digital focused role.
·5+ years extensive experience in creating innovative go-to-market strategies for digital products
· 5+ years management experience; effective player/coach and proven developer of talent
·BA degree required, advanced degree a plus.
·Very strong written and verbal communication skills; candidate must be able to think creatively, communicate strategically and efficiently, both internally and externally.
·Strong organizational and interpersonal skills
·Proven track record and transferable skill set to replicate success
·Track record of building high performing teams a must.
·Culture, culture, culture – no prima donna, diva or “politically driven” candidates – we foster a collaborative, healthy, team, performance, accountability and ownership driven environment.
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