The Art Director / Senior Designer, GoPro Agency, Contract role will be responsible for leading brand partnerships and agency indicatives to ensure that all project executions are on time and on brand. GoPro Agency is GoPro’s Entertainment Division’s internal agency. This role will be utilizing brand guides and set marketing templates from Headquarters brand services team. This role will report into the CD of Brand Partnerships and is onsite at GoPro HQ in San Mateo, CA. This role will not only need to possess strong design skills but have a business mind to contribute to strategic marketing and entertainment division initiatives. They will be responsible for the visual strategy and execution guiding teams to develop strategic, engaging and insightful content across multiple channels integrating partnership branding, experiential design campaigns and initiatives. The ideal candidate must have a strong sense of design principles, creative workflows, communication, relationship building with cross functional teams, research and presentation skills, deep understanding of building and managing brands, and experience managing teams and external resources.
What You Will Do
Champions creative strategy and execution for based projects ensuring all creative is on brand and routed through proper approval processes
Originate creative ideas and concepts, develop briefs, decks, oversees creative aspects of campaign creation to ensure brand, partnership strategy, and unity to completion
Must be experienced and client facing, working closely with outside contractors, writers, other specialized talent and assigned Production houses to execute on best-in-class GoPro content
Act as liaison between Brand Partnership Sales, Channel teams, Agency groups, GoPro Marketing and Communications while mentoring and providing learning opportunities for all Brand Partnerships and Agency staff
Champion creative strategy, ensuring all pieces are on brand and align with company and partnership goals
Contribute to the culture of creativity, learning and innovation in line with GoPro values
Work collaboratively with global creative cross functional teams
Provide innovative design solutions and strategy that are on brand and relevant to the market
Be a passionate team leader and manage creative resources that may be needed such as Photo Managers, Designers, projects managers, production staff and copywriters
Using global model to adapt and establish workflows for an efficient, high producing team to hit all deadlines on time and deliver quality design solutions.
Take projects through all phases of the creative process; from strategic planning, brainstorming and concepts, through execution and delivery
Skills We’re Stoked About
Ability to think strategically, creatively and tactically
Ability to think “outside-the-box” and “inside-the-box” of our limitations to deliver high impact design/creative strategies and solutions for the brand This role requires hands on design skills and will need proven ability to execute projects from start to completion consistency of high creative strategy to production based needs
Extensive experience working on print, video concepting, experiential and digital projects
Bachelor’s degree in Graphic Design, or directly related field, or the equivalent work experience is required
5+ years of experience at a creative or ad agency, graphic design firm or in-house creative department
Experience in managing creative teams and solid understanding of operations
Ability to lead the creative process of projects from concept to completion
Expert knowledge of Adobe Creative Suite and an understanding of editorial process.
Strong understanding of typography, layout and brand identity principles
Ability to communicate effectively verbally and visually
Strong creative portfolio in video production
Ability to handle multiple projects and work under tight deadlines
Experience working in action sports and/or consumer electronics industry
Ability to make decisions and own projects
Perks
Live it Eat it Love it – Explore your passions and capture with your GoPro
Get your very own GoPro (Mounts and Accessories included!)
Employee Stock Purchase Plan
Competitive salaries
401K
Paid time off
Medical, dental, & vision insurance
Life insurance and disability benefits
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