Friday, October 02, 2015

Director Growth Marketing Massdrop San Francisco

Job Description
Massdrop is searching for an experienced Director of Growth and Marketing to play a key role in rapidly growing our community. The Director of Growth and Marketing will work closely with the buying, engineering, product, marketing and executive teams to grow our community and drive sales. In this role, you will spearhead all digital growth efforts, developing and implementing systems for sustainable user growth. The ideal candidate is a marketing professional with several years of experience managing growth for a startup. This data-driven individual works well under pressure, is a great story teller, and is a dedicated individual with a strong desire to reach audacious goals. We will scale quickly over the next few months and years and we need a data-driven Director of Growth and Marketing who is ready to get to work developing and implementing a strategy to ensure long-term sustainable growth.

Responsibilities:

Develop, implement and iterate strategies to drive sustainable user growth
Lead major multi-channel marketing campaigns from idea generation through execution
Manage all media, email, SEO and SEM campaigns
Work closely with the product team to identify habits of community members
Analyze user data to identify trends and habits of community members
Coordinate and implement A/B testing to improve performance of mobile and web funnels
Seek and discover innovative ways for reducing new member acquisition costs
Develop and manage marketing budget
Requirements:

4-7 years of data-driven digital marketing experience
Proven track record heading up growth and marketing efforts for a rapidly growing startup
Experience working in internet commerce preferred
Data-driven but also able to look beyond the numbers and identify how our community members interact with each other and the site
Demonstrated ability to produce successful results in a fast-paced environment
Working knowledge of advanced analytics software
Advanced knowledge of web and mobile analytics tools, including Excel, Google Analytics and Mixpanel
Advanced knowledge of emerging trends in online, mobile and social media
Strategic and innovative thinker with a strong ability to utilize data to maximize growth and ROI
BA/BS, preferably in marketing, business, economics or statistics
Other Details:

This position is located in our San Francisco office. Relocation maybe be available for stellar candidates.
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