Thursday, July 09, 2015
Director - Marketing - Pain - Johnson & Johnson - New Brunswick
Description
Johnson & Johnson Group of Consumer Companies is recruiting for a Marketing Director, Pain for our Global Franchise Organization (GFO). With our vision of being the world’s best brand builders, our Consumer businesses are bringing BIG brand ideas to life through solutions and experiences that delight our consumers, create brand LOVE and ultimately drive GROWTH.
Johnson & Johnson Family of Companies touches more than a billion people’s lives each day through our health care products and services, our corporate giving, and the volunteer efforts of our employees.
The Johnson & Johnson Group of Consumer Companies develop and market beloved brands that address the needs of consumers and health care professionals worldwide. Our portfolio ranges across several distinct business units: Baby Care, Oral Care, Compromised Skin Care, Beauty, Feminine Care, and Over-The-Counter (OTC) products.
The Marketing Director, GFO – Motrin & Pain Adjacencies a key strategic leadership role within the Global Franchise Organization (GFO) for Global Pain – driving growth at the intersection of the global need state strategy and brand relevance and implementation. Within our global strategic plan for Pain, we’ve identified the opportunity to extend our global pain presence in systemically in Ibuprofen as well beyond systemic alleviation; which has historically been the primary focus of OTC pain brands. There is a very big opportunity to drive development and commercialization of a broader array of products used by consumers in a toolkit approach to restoring pain-free movement. This could include products for diagnosing pain sources, alternative products & technology modalities for pain alleviation & pain restoration; etc. This position reports into the Vice President of Global Marketing, Pain and will be based in New Brunswick, New Jersey.
Specifically, the Director will assess the Global Pain landscape to develop the need state strategy & build out the 5-10 year strategic plan. To achieve such, this person must: Lead a cross functional team in the evaluation of innovation and business model opportunities in the development of the portfolio – uncover key consumer insights to identify the most fertile need gaps, develop a pipeline recommendation in partnership with R&D, long-range financial assessments, Evaluate healthcare ecosystem for pain management to identify key opportunities for business model evolution & where appropriate, cross-sector marketing opportunities, to develop a broader Johnson & Johnson leadership position in the Global Pain Need State.
Furthermore, this leader will be responsible for shaping and delivering the Integrated Marketing Communications effort for the Motrin global brand and key regional equities that will be stewarded at the GFO level. This could include development of following: brand playbook, pivotal positioning, creative idea & global activation
The Director will serve on the Pain Global Franchise Leadership Team (GFLT) for the need state and will work with the GFLT to develop the global need state strategy. In addition, they will play a critical role in developing the talent across the organization.
Qualifications
A BA degree is required. An MBA is strongly preferred. A minimum of 10 years of progressive experience in setting a business vision and building global brand equities; preferably with a breadth of functional and/or industry experience is required. Experience in consumer packaged goods and medical devices preferred. Experience marketing in a digital world, (i.e., social media, e-commerce, analytics, on-line) is required. Experience working in a global organization and collaborating with regional groups is preferred. Demonstrated track record of people development and leadership is required. Experience leading in a matrix environment and cross functional teams is required. Experience in successful partnership with R&D organizations to develop innovative products supported by specific and relevant brand messaging is required. Proven success in developing strategic agency partnerships to build long term brand health and business is required. Demonstrated financial acumen in making effective business decisions is required. Experience in providing marketing thought leadership—taking insight and using it to drive thinking and good decisions, is required. Demonstrated skill in executing and delivering brand leadership in a similar integrated brand leadership role is required. Ability to travel up to 30% internationally is required. The Global Prevention and Restoration Pain leader will necessitate an open and creative mindset, an entrepreneurial attitude and an ability to identify, qualify and develop concepts and products that include but also go beyond usual OTC in order to tap into adjacent pain solutions in lead markets and beyond. This role will also require the person to connect across the broader J&J organization to develop the commercial opportunity & influence how cross functional teams embrace and develop this new territory of growth.
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