Friday, November 21, 2014
Account Director - Spirits, Food and Lifestyle - Golin - New York
Job description
Due to rapid growth, we are seeking a dynamic, creative, client -savvy leader who will be responsible for the development and execution of cutting edge campaigns for well-known Spirits, Food and Lifestyle brands.
You will be a thought-leader and counselor to client leadership and agency partners as well as be responsible for crossfunctional collaboration. Each day will be dynamic and full of strategic decisions, constantly changing priorities and creative discovery. You will be accountable to:
Serve as an integral member of the client relationship team addressing the varied and changing needs of your clients, proactively leading them in changing times with solid counsel and program creation that address business and marketing objectives
Maintain a big-picture strategic view of your clients’ business, encompassing business goals, competitive issues, along with the breadth of ever-changing communication tools and techniques to tell your clients’ stories and achieve their goals
Create, author and sell in client and prospective client plans with senior management
Working with our strategists and creative team (Golin’s g4 model), to develop integrated campaigns that can work cross-channel.
Provide client counsel (written & verbal), manage client expectations against expected results, troubleshoot and address issues before they become problems, and ensure flawless execution of day-to-day client activities and media events
Hold and set a high bar for smart and sound ideas, flawless execution and outstanding, measurable results from all of your team members
Help manage the budget, manage timely billing and reporting, and utilize team members’ time efficiently (from all specialty groups)
Understand digital and social media solutions and position them with clients in collaboration with subject matter experts
Stay on top of industry best practices, client and competitor brand activity, and ensure Golin delivers game-changing ideas and solutions
Create and manage all details of event planning and program execution
Desired Skills and Experience
The ideal candidate will a minimum of 7 years of related professional experience and a college degree in English, Journalism, Communications or related field. Excellent research, writing and editing skills; oral presentation skills and comfort are requirements. A solid grasp of all basic public relations tools and how they affect the client. Spirits/Consumer/lifestyle and luxury experience is highly desired.
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