The Sr. Director, Channel Marketing for the Business Imaging Solutions Group (BISG) oversees channel marketing objectives, strategies, measurement and evaluation of company distribution programs.
Responsibilities:
Monitors and directs the development of company product distribution programs.
Plans, develops, and implements programs for distributors, reseller and dealers.
Works closely with sales and product marketing management to ensure effective marketing of products and use of programs through effective channels.
Monitors and directs the development of company product distribution programs.
Plans, develops, and implements programs for distributors, reseller and dealers.
Works closely with sales and product marketing management to ensure effective marketing of products and use of programs through effective channels.
Selects, develops, and evaluates personnel to ensure the efficient operation of the function.
Strategize on both sell in and sell out activities.
Focus on end user marketing efforts, trade show strategy and vertical marketing efforts.
Create effective programs that support competitive growth and accelerate dealer mind share.
Qualifications:
Minimum of 9 years of relative experience required
BA degree is preferable.
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