Apple Ad Platforms has an opportunity to redefine advertising on mobile devices. Apple reaches hundreds of millions of iPhone, iPod touch, and iPad users around the world. With Apple News, advertisers and publishers get access to the most engaged consumers in the market. We're looking for an experienced key contributor to join Search Ads in this exciting and fast-paced organization. We are seeking a team-oriented analyst who thinks outside the box and is seriously interested in playing an active role in the future of advertising.
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Monetization for an advertising network, programmatic or search company
Experience handling advertising inventory requests, media plan optimizations or network analysis
High attention to detail, organization, team-orientation, and an able to work under tight deadlines
Querying, modeling, slide preparation, and delivery
Excellent verbal, visual, and written communication skills
Mastery of PowerPoint/Keynote and Excel/Numbers (with a preference for Apple OS preferred)
Extensive, demonstrable quantitative experience
SQL querying (comfort with temporary tables and multi-step queries)
Description
The analyst will be primarily tasked with owning pricing and yield management for the mobile advertising platform. There is a technical component to the job in that the analyst must be comfortable with large data sets, but an ability to communicate findings effectively is equally important. This role involves: significant interaction with large data sets, modeling, analysis, written presentations, setting pricing floors and understanding of advertiser targeting. Specifically, the role will be responsible for driving the following: - Own floor rates for multiple countries, devices and targeting options - Optimizing floor rates to maximize revenue and user experience - Proactive outreach to Sales organization to drive growth - Manage sales pipeline, forecasting data and network reporting - Own strong understanding of current and future business opportunities - Ad hoc scenario analysis in support of advertiser initiatives - Network trend analysis - Coordination between ops, engineering, analytics, and other internal groups
Education
Bachelor’s or Master’s degree (quantitative emphasis preferred, some academic experience with statistics preferred)
Additional Requirements
Industry experience (ad network or other demonstrated analytical experience) preferred.
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