Director Social American Express New York City

• 2-minute read •
Job Description:
American Express is entering into a technology transformation driven by opportunities to evolve end user computing. If you have the talent and desire to deliver innovative products and services at a rapid pace, serving our customers seamlessly across physical, digital, mobile, and social media, join our Content and Collaboration team and contribute in a start-up engineering team which will deliver the next generation messaging, social, collaboration, content, web and file for the mission critical American Express Global Infrastructure initiatives.

The global platforms will deliver a framework to enable enterprise desktop, mobile & web application developers; building, provisioning and administrating, scale-out applications throughout the life cycle, from ideation, test and into production. This individual will lead the fast paced internal social media environment by creating, owning and driving the internal platform. Provide architecture, design, and guidance by injecting and sustaining a cutting-edge strategy. Be able to engage stakeholders by leveraging social media channels to expand internal reach; identify key audience segment motivations, passions, behaviors and types of insight-driven patterns. Imbed a social and digital culture at American Express by developing guidelines and standards for engagement and coordinating/conducting training for staff as well as produce regular reports of social media success for senior leadership.

• 8-10 years experience in social media, journalism, marketing, or public relations

• Strong understanding of the social media universe including Facebook, YouTube, Twitter, Instagram, Pinterest, Vine, and Snapchat/HipChat

• Proficient with the latest digital analysis, monitoring tools and metrics

• Savvy and strategic thinker with excellent judgment and the ability to prioritize

• Engage and work with cross-functional leaders to understand and define business principles, goals and strategy within scope of responsibility

• Communicate to senior leaders with regard to program strategy direction and directional changes

• Act as primary point of escalation for Technical Leads and Program/Project Managers to resolve issues as necessary
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

Qualifications

• Extensive experience with enterprise social media platforms and end user adoption • Experience with deployment and support of Yammer, Jive or Socialcast • Proven track record of leading vendor teams to provide support and systems integration • Exceptional writing and grammar skills, verbal communications, presentation skills, leadership, problem solving and analytical skills - proactive, creative, relationship builder, and leader • Excellent interpersonal skills and able to collaborate and work effectively as part of a team and manage projects through a life cycle; in-depth knowledge of concepts and trends in emerging media with the ability to translate this into actionable recommendations • Proven collaboration skills along with the ability to influence without authority. • Practical experience in effective time management, including the ability to prioritize and multi-task effectively.

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