We are looking for a strategic and experienced Go-to-Market professional to join our growing team. As a Director on our Consumer Go-to-Market Strategy & Planning, you will play a critical role in determining how our organization approaches the industry and the commercial readiness of our products and services, connecting the different solutions for our consumer base into one, working in a global framework but consulting local teams to respect their nuances.
The position is highly visible in the organization and involves frequent interaction with the senior executives as well as all other levels and external stakeholders, globally.
Responsibilities
Articulate a clear strategy that will effectively capture customer attention and business value through efficient presentations and influence others to achieve our GTM goals
Analyze market trends, internal data, customer feedback, competition, current solutions, and strategic priorities to help define new offerings, create go-to-market strategies and plans and drive go-to-market execution
Drive GTM-related integration efforts and lead critical work streams of strategic initiatives sponsored by senior executives
Set, track and report quarterly and yearly business objectives, provide clear articulation of assessments, recommend plan adjustments as necessary
Collaborate with a cross-functional team to achieve success against the business plan (including product development, strategy, marketing, sales, support, operations, finance, research and executives) to ensure commercial readiness, drive demand, adoption and overall success of our products
Evaluate PayPal Consumer Go-to-Market strategies and practices and recommend changes based on industry leading practices and organizational considerations
Evaluate and lead the implementation or enhancements of GTM platforms & process
Develop frameworks and drive alignment for new business model exploration and flawless execution
Develop and communicate innovative strategies, combining data-driven knowledge about the market and insights into customer’s needs, bringing the two together in a compelling and powerful story.
Manage a team of two
Key competencies:
Superb leadership and influencing skills
Sharp business judgment, ability to see "big picture" and to prioritize
Solid analytical thinking with proven results when that is applied
Executive presence, strong verbal and written communication
Experience building and leading high-performing teams, either in a direct or indirect/matrixed capacity
Ability to motivate others, drive collaboration, teaming & resolve conflict between diverse stakeholder groups
Passion for and demonstrated success understanding and fulfilling internal or external customer needs; problem-solver mindset
Good negotiation skills
Ability to manage change and ambiguity with an action-orientation/drive – must thrive in a dynamic environment
High energy, strong work ethic, disciplined execution skills, willingness to do whatever it takes to deliver results
People management skills
Ability to move from strategy to execution when needed
Works efficiently under pressure
Track record of delivering tangible results
Appetite to learn and comfort with uncertainty market positions
Ability to influence senior leaders
Qualifications
MBA or advanced degree in the marketing field
Minimum of 15+ years' experience required / preferred
Experience in Product Marketing and Go-to-Market initiatives preferably in the FinTech or FMCG industries
Cross-functional and matrix experience across Products, Sales and Marketing teams is a plus
Strong business acumen with analytical and problem-solving skills.
Ability to create structure and drive progress in an ambiguous environment.
Superb communication skills; ability to comfortably interact with executive management; ability to craft and tailor a compelling message to a given audience and to communicate our expertise in simple, everyday language to deliver a story that is memorable and useful.
Demonstrated ability to scope, create and successfully deploy new strategy/ initiatives / capabilities
Demonstrated ability to lead cross functional teams
Experience in influencing and aligning cross functional partners, from seniors to frontline, across divergent points of view and/or functions (Franchise, Commercial, Sales) to drive action and change
Experience in leading self and others to solve complex analytical problems
Experience in translating business requirements to analytical requirements & solutions
Strong ability to make decisions & forge alignment in ambiguous and changing situations
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