Director - Direct Marketing - Dashlane - New York

Job description
Dashlane is looking for a highly experienced, analytical marketer to run its large and growing global direct marketing effort. At Dashlane, you will:
Hire, manage and develop a team of driven, quantitative marketing analysts who will run all of our ROI-based direct marketing efforts across channels ranging from mobile app installs and targeted display to TV and radio, and everything in between
Develop a structured, well-managed agenda of testing fast, iterating hard, and rolling out to repeatedly scale our marketing channels while continuously maintaining or improving ROI
Work closely with our in-house and external creative team to produce a constant pipeline of winning ad, site and mobile creative
Be the super user of our direct marketing machine – live and breathe every corner of our campaigns
Be an analytical thought leader and influence our entire organization to better analytical outcomes
Be a marketing thought leader and translate frontline learnings from campaigns to strategy-shifting marketing insights for the company
This person will be a crucial part of the Dashlane management team and our growth effort. Dashlane is growing rapidly and you will be joining a company that’s at the ground floor of a massive opportunity in global identity and payments.
We don’t shy from trying anything, and when we do it, we give it our best – you’ll hopefully grow and learn from your talented colleagues even more than your (large) contributions to the company. The usual perks of startup life may find their way into your life, and the occasional trip across the pond to Paris may not hurt either.

We’re looking forward to hearing from you.

Desired Skills and Experience
We need you here yesterday if you:
Have incredible mental horsepower and have developed razor sharp analytical skills and marketing intuition over many years of experience
Have personally built and massively scaled multiple DR channels across various platforms, and have the battle scars to show for it
Get weird pleasure out of understanding the deep technical and analytical systems that power online marketing, and can duct-tape your way into solutions when no one else can
Are an operator that gets the big picture
Don’t shy away from targets; in fact, you operate best when chasing a target
Run a team that is motivated by you and learns from you to perform at their personal best
Are early-stage startup material; scrappy & enterprising, comfortable with no structure, work with very little data, and run a tight shop
Use Dashlane and love it – all of us here are passionate about the product!

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